This descriptive study determined whether a local daily tabloid in Cebu City, Philippines, called Sun Star Super balita Cebu would continue to survive in the coming years despite the presence of its e-paper counterpart or readers would prefer the digital format over its printed form. Eighty respondents conveniently selected and interviewed included jeepney and taxicab drivers, dispatchers, security guards, parents, house helps, and salespersons conveniently selected claimed that they preferred more the printed format due to its accessibility and were contented with the print platform; majority had no access to its e-paper or even not familiar with its concept; and Sun Star Superbalita Cebu would not totally go digital in the coming years, but would retain both its hard copy and its e-paper. The Uses and Gratification and Media Ecology Theories supported the findings leading to the conclusion that since the local tabloid, would not remain an e-paper only, but would retain its traditional print form, then, it has been true to its information function to the masses. Recommendations included that the tabloid continually improve its features; readers be gradually educated on the e-paper concept; that it continuously produce both print and e-paper formats; and news writers sustain or improve work ethics and standards.